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Kick Cruelty out of Crufts

IAMS protest at Crufts

Uncaged staged a protest/information event on the flagship 'Best in Show Day' of the world famous Crufts Dog Show at the Birmingham National Exhibition Centre (NEC) on Sunday 13th March 2005 to demand that IAMS/Eukanuba, the 'pet' food company (owned by Procter & Gamble) that continues to conduct harmful and lethal tests on animals, be barred from the Show.

The organisers of Crufts, the Kennel Club, not only accept IAMS as a major sponsor - thereby promoting this callous company to thousands of 'dog enthusiasts' - but also defend it's cruel practices and mislead people by repeating IAMS' deceptive research Policy Statements.

In fact, the Kennel Club have recently made statements about these experiments that are so untrue even IAMS won't make them! (e.g. that all IAMS' research was 10 years ago!!)

The Kennel Club claims to be an organisation that cares for the well-being of dogs - just not the ones in IAMS' 'pet' food research, especially when there is a huge sponsorship cheque on offer!

IAMS protest at Crufts

It was an eye-catching display, featuring our 20ft banner asking visitors to the show "Would You Like Your Best Friend to be Vivisected by IAMS/Eukanuba?", lots of other posters and banners; and a table containing sheets for people to sign to pledge to boycott IAMS/Eukanuba and other P&G products, petitions calling on the Kennel Club to stop their hypocrisy, and leaflets and more information about IAMS' animal testing etc. Two dog costumes also proved a big hit, attracting a lot of attention.

Hundreds of leaflets were distributed to visitors to the show, many of whom came over to the table to express their support for our campaign. The first two years we were at Crufts most people were disbelieving when told about IAMS' practices, and often hard to convince. Now there's a far greater awareness about IAMS' animal testing, and many people who used to buy the product have moved onto 'cruelty free' brands.


Write to The Kennel Club to urge them to show they really do 'care for the well-being of dogs' at:

The Kennel Club,
1 Clarges Street,
London W1J 8AB
Email: pressoffice@the-kennel-club.org.uk

If you get a reply, use the IAMS pages of our website to formulate your response or forward your correspondence to info@uncaged.co.uk


Uncaged Campaigns 07.04.05


Uncaged 1993-2012: This is the archived website of Uncaged. All information correct at the time of archiving - November 2012.